4711 is a 220 year old brand with an exceptionally rich history. 4711 is a traditional German Eau de Cologne by Maurer & Wirtz. Because it has been produced in Cologne since at least 1799, it is allowed to use the geographical indication Original Eau de Cologne. The brand has been expanded to various other perfumes and products besides the original Echt Kelnisch Wasser, which has used the same formula for more than 200 years. Today, the 4711 scent is as popular as ever. With a largely unchanged formulation that continues to scintillate and delight the senses, it is a firm favourite all around the world. The latest Eau de Cologne is 4711 Nouveau, a delicious and energizing fragrance that marks the 220th birthday of the prestigious house of 4711.